© 2018 Anastasia Aileen Halim. All Rights Reserved. 

HOME INTERIOR

PRODUCTS

 

CEDAR & ROSE

Branding Identity

OVERVIEW

Cedar & Rose was introduced to represents the collection of delicate bedding styles with a modern twist. The look and feel of the brand created based on its focus on more feminine patterns and target market. The finalized brand logo uses soft neutral textures with rose gold color palette to accentuate its charming and romantic quality.

With the success of the brand launch, Cedar & Rose expands its collection and the brand is adapted into packagings and digital catalogs. 

CATALOG DESIGN

Cedar&Rose collection expands and collected into printed and digital catalog. The digital catalog is designed to be interactive, making it more fluid and easy for sales.

 

BOMBAY

Redesign Packaging

OVERVIEW

Bombay home branding highlights traditional elegance. In effort to extend its target customer, the brand wanted to refresh its home bedding packaging without losing its traditional authenticity.

 

KIDS PRODUCT

Branding and Packaging

OVERVIEW

Two of kid bedding brands that I develop for different clients. This bedding collection was targeted for kids room with modern scandinavian influence. 

 

LOGO WORKS

Branding

OVERVIEW

Collection of logo works for home interior products.

Logo development for bath products with smart moisture technology.

Logo development for kitchen products focusing on cutleries.

Logo development for lighting products.

Logo development for bedding division with masculine metro lifestyle.

Logo development for lighting products.